Recalibrating Customer Success Amid an Economic Downturn
Many companies are facing mounting uncertainty amid a looming economic downturn and for both companies in the private and public tech sector, they are seeing slowing investor enthusiasm. To navigate this challenging time, companies looking to recession-proof their business must focus on driving revenue growth — which ultimately comes from long-term customer retention. Since retention is a company’s best growth strategy, now is not the time to pull back on investment in customer support and success. Source: Recalibrating Customer Success Amid an Economic Downturn